Digital Transformation of Healthcare Pushed by COVID-19
Healthcare's digital experience has lagged other industries. Then came the pandemic. Overnight, digital engagement became a safer way for consumers to find, access, and pay for medical care. Today’s panel looks at how better access to telehealth and other recent advancements convinced stakeholders how effective virtual healthcare delivery can be, and how that experience might foreshadow permanent market changes.
Today's panel features Change Healthcare's Natalie Lawrence, director of Business Development, and Zayan Khadri, product manager on the Digital Consumer Experience team.
Here are the issues they discussed:
How the COVID-19 crisis pushed healthcare organizations to prioritize digital transformation
The role of telehealth in the future of healthcare
Why “touchless” experiences for processes such as patient check-in are now crucial
Whether pandemic-induced virtual healthcare delivery will become permanent
How healthcare organizations can make routine healthcare experiences resemble the best e-commerce experiences
Sources of consumer dissatisfaction and how to address them
The impact of the CMS price transparency mandate
How to use the mandate as a competitive advantage
What tomorrow's healthcare experience should look like